Our quest for perfection means when we’re not hard at work, we’ve got our nose in a book! Our attitude is that you can should never stop learning, so in celebration of the 18th annual World Book Day, the Global Personals team share the books that inspired them.
VP North America
Mindfulness (Mark Williams & Danny Penham)
The reason I decided on this book is because no matter what, we’re all living in an absolutely crazy world with work on our minds 24 hours a day – because we’re connected by our phones, laptops, skype, whatever it is we’re connected. I read this book which really helped me get myself into a position where I could relax, but focus even harder when at work and in the office!
Development Team Manager
Getting Things Done (David Allen)
Without this book, many moons ago, I would’ve quickly crashed and burned when moving from being a Front-end Developer to Project Manager. I went from having one project to work on, to ten simultaneous projects and a million tasks each day, thus to begin with I struggled to stay organised.
This book details the productivity methodology called Getting Things Done (GTD). It took some time to work out which parts were useful for me, but it’s now second nature and I’ve now been using it for the last decade. Wow, I’m so old.
Head of Data Science
The Inmates are Running the Asylum: Why High-tech Products Drive Us Crazy and How to Restore the Sanity (Alan Cooper)
The basic premise of this book is that techies are not normal people and yet they design products (and by implication sites) for themselves instead of normal people. It’s a great read to shift focus back onto designing products for customers.
Head of Customer Care
NO LOGO (Naomi Klein)
Reading NO LOGO more than ten years after it came out was hard. It’s difficult to realize how momentous it was at the time. It’s hard to understand that NO LOGO is one of the cultural underpinnings of the anti-sweatshop movement.
The cynicism about brands that Klein documents is so pervasive now it’s hard to remember how much people just loved brands blindly and completely at one point. This book completely changed things and really made me aware for the first time that the end product sometimes isn’t worth the sweat, blood and tears. This has changed not just my personal life as a consumer, but my professional life by ensuring I work for companies with integrity. Truly inspiring, eye opening, read.
PR & Comms Executive
The Curious Incident of the Dog in the Night-Time (Mark Haddon)
This story is all about the perception of the world around you, and how people interpret the world differently. It’s changed the way I communicate and provides a constant reminder to never assume people have a clue what you’re going to talk about!
Have you got any great book suggestions? Tweet us @wld with your favourites!
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